In 2021, IQS hired a group of technical writers to provide detailed technical articles including drawings and charts with over 4000-word editorial. We have solicited each industry for their input and evaluation. We have received an overwhelming positive response and we have been provided significant contributions to make these articles better. As of March 2022, we have over 400 detailed technical articles with over 130,000 user sessions with an average time on site over an incredible 10 minutes based on Google Analytics on a 30 day basis. We will continue to increase these articles.

There are many important keyword phrases that are not specific enough for specific search results for many OEM suppliers. Search phrases such as Material Handling Equipment can mean thousands of products. Another more easily to explain search phrase is Plastic Molding which can mean many processes like injection molding, blow molding, rotational molding, vacuum forming, fiberglass molding, etc. IQS gets ranked on these important keywords and we have these search terms go into our Industry Pages for a more precise search. These buyers and engineers reach these pages and it breaks down parts of the industry to guide the user into the right category page they need. We have 40 Search by Industry Pages.

Our microsites have more company profiles ranked on page one of Google than IQS Directory. One advantage of the microsites is that the microsites are targeted to one industry group allowing us more flexibility in targeting this group. We are able to provide your logo and link to your site on the non-advertiser company profiles along with a link to the list of advertisers for both the microsite and the IQS site category. We also provide two groups of general industry links specific to that microsite category as well as several general categories on IQS. We average over 20,000 user sessions per month coming into IQS from the microsites.